Regulatory changes are limiting how companies can store, use, and sell data

A sea change is here—regulatory changes are limiting how companies can store, use, and sell data. These will affect all elements of digital #marketing—targeting, optimization, reporting, and measurement—and are critical for all marketers to understand. https://t.co/6NyIw0Qx8w pic.twitter.com/o6379zNdup

— Boston Consulting Group (@BCG) July 8, 2022

Source: How regulation affects all elements of digital marketing